It's almost time! With much-anticipated stores opening soon in Boulder and Denver, you may be interested in learning more about Trader Joe's, the iconic retail grocer. Trader Joe's stores are roughly half the size of today's super-grocers, yet manage to pull in twice the sales per square foot. Learn how the chain was founded, how "fun" is incorporated into daily work, and how value is combined with new merchandise to create key selling points. Although written in 2005, the book is still relevant today.